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Big News: The New Pathfinder SEO Platform is Here!

The newest version of our guided SEO platform is here! Take a 60-second tour and learn more about guided SEO.

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Blog Post Checklist: 10 Things To Do Before Hitting Publish

Have you ever tried to bake your favorite cookies by remembering the recipe from last time? If so, you might have discovered that a critical ingredient or measurement is missed….

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wordpress

Set the Page or Article Type Schema in Yoast SEO

Yoast SEO lets you easily implement Schema.org markup on your WordPress website.  Schema markup gives the search engines more context about your content. The plugin does a lot of work…

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Homepage Template header

A Homepage Content Template That Converts

Your homepage is the foundation of your website. It introduces people your brand, what you offer, and it’s often one of the most frequently visited pages on your site. If…

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How To Set Up Google Alerts & Use It for Link Building

  Getting backlinks is one of the most important activities of an ongoing SEO strategy and can also be one of the most difficult to execute. Luckily with a tool…

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Getting Started with Schema for Local Businesses

Ever wonder how Google includes star ratings, FAQs, or how long it will take to make a recipe directly on the search engine results page? It’s via schema markup. In…

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About Page Template header

About Page Template & Best Practices for 2021

Show your audience how your pricing works and what benefits they will get when they use your amazing products or services. Click to learn more.

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GMB without Addresses

Google My Business without an Address

It’s possible to have a Google Maps listing without publicly sharing your address. This is great for service area businesses, especially those that may be operated out of a personal…

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Google My business without reviews

Google My Business without Reviews

Have you hesitated to create a Google My Business because you fear that someone will leave a bad review for your business? Have you wondered if you could have a…

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Can I Call Google My Business?

Well, you used to be able to call Google My Business. They even have the phone number available still, 1-844-491-9665. It will just tell you to visit their online support….

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temporarily closed

What to Do: Google Marked My Business as Temporarily Closed

Here you are, you just found out that your business listing on Google Maps says “Temporarily Closed” and yet your business is actually OPEN? What do you do now? There…

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PO Boxes

Google My Business with a P.O. Box

We are often asked, “Can I use a PO Box for Google My Business”? The short answer is no. Google does not allow remote locations such as P.O. Box on…

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What is Google Screened & Google Guaranteed

In recent years, Google has added a couple of badges to Local Service Ads. These include the Google Screened and Google Guaranteed badges. Having a trusted badge from Google can…

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Individual Service Page Template header

An Individual Service Page Template to Make Your Services Stand Out

Do you want to do your business a massive disservice? If so, throw together a handful of half-baked web pages, dust off your hands, and call it a day. Mission…

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seo evaluation

10 Minute SEO Site Audit for Freelancers & Agencies

When you prepare for a call to pitch SEO services, it’s easy to follow into a trap – investing too much time and energy into the evaluation of a prospect’s…

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